The Campaign – Blood Lions™ BLOOD LIONS OFFICIAL TRAILER | Award winning feature documentary


When travelling in South Africa, please THINK before you VISITCUDDLEWALKVOLUNTEER or SHOOT.

The Blood Lions Goal is to bring an end to canned hunting and the exploitative breeding of lions and other predators on farms across South Africa.

Every single day in South Africa captive bred or tame lions continue to be killed in canned hunts and hundreds more are slaughtered annually for the lion bone trade to Asia.

BLOOD LIONS exposes the exploitation related to unethical and insidious practices associated with wildlife interactive tourism, including cub petting and walking with lions.

The Blood Lions story is a compelling call to action to have these practices stopped.

YOU have the power to stop lions being bred for the bullet.

Our Strategy

The Blood Lions team, which includes you, will plan and implement campaigns of awareness and action aimed at the following stakeholders:

  1. The general public
  2. Government (both local and international) and provincial decision-makers
  3. The scientific and conservation community (NGO's)
  4. The tourism industry
  5. The professional hunting bodies
  6. The volunteer agencies

What You Need To Know

Breeding predators in cages and confined areas is not only about canned or captive hunting – there are a number of additional revenue streams and none have anything to do with conservation.

Before deciding whether to visit, volunteer or hunt we ask that you consider the following:

On Breeding & Canned Hunting

  1. There are about 200 farms and breeding facilities holding somewhere between 6 000 and 8 000 predators in captivity. The vast majority, possibly as many as 7 000 of these, are lions.
  2. Over 800 captive-bred lions are killed annually in South Africa by trophy hunters, and increasingly, canned or captive hunting is seen as unethical and unsportsmanlike.
  3. For many people, there is no difference between canned hunting and the term captive hunting that has been introduced by the authorities and professional hunting bodies in an attempt to get away from the negative image associated with canned hunting.
  4. There is a growing group of professional hunters and organizations completely opposed to the practices of canned or captive hunting. It is highly likely that these practices may well cause splits between the various hunting bodies.
  5. Unless under the auspices of an authentic team of scientists and conservationists, breeding lions and other predators in cages or enclosed areas has no conservation value whatsoever.
  6. There is a lack of data to support the claim that hunting captive bred lions takes pressure off wild lions. We do know that wild lion numbers across Africa continue to decline, and that wherever it remains possible to hunt these, demand for permits remains high.
  7. Canned or captive hunting has merely opened up an entirely new market for people that would not have been able to afford a wild hunt.
  8. Conservationists and animal welfare experts remain deeply concerned about the breeding practices used and the general conditions that exist on may of South Africa’s lion farms and breeding facilities.
  9. Given the growth trends in predator breeding since 1999, it is forecast there could be as many as 12 000 to 15 000 lions and other predators on farms by 2020.
  10. Read this DECLARATION from SAMPEO.

On Volunteerism & Conservation

  1. Very few, if any of the private lion farms and predator breeding facilities in South Africa can be regarded as genuine conservation undertakings as they do not work in conjunction with recognized lion ecologists and scientists or any of the global predator conservation agencies.
  2. Most are simply breeding or holding predators for a variety of commercial purposes and making use of volunteers has become one of the most lucrative revenue streams. Some facilities are earning in excess of US$100 000 in some months from their volunteer programmes alone.
  3. There has not been a successful lion reintroduction programme using captive bred and reared lions in South Africa. Lion conservationists warn that captive bred lions are not suitable for reintroduction programmes.
  4. There are only a handful of authentic wildlife sanctuaries in South Africa and they do not breed, trade (they mostly receive animals rather than going out to acquire them) or interact with the animals in any way.
  5. South Africa has no need to be breeding lions for release into wilderness areas. In addition, if there was such a need, using hand-reared or human-imprinted and genetically contaminated lions is not an acceptable way of doing this.
  6. Taking lion cubs away from their mothers is not a natural process and is only done to exploit the animals and you as the visitor or volunteer.
  7. Very few, if any of the cubs you pet and cuddle have been ‘abandoned’ or rescued in the wild.
  8. Using breeding farms as an educational facility is like using fast-food outlets as a venue to teach about nutrition and good eating habits. In other words, breeding farms and petting facilities do not serve any educational purpose. Instead, they promote the cycle of breeding and captivity.
  9. In general, the quality and validity of information being given out to visitors on South Africa’s predator farms and facilities is poor. It is also confusing vital conservation messages and priorities.
  10. These operations are taking in significant sums of money, which in some ways is a misdirection of valuable conservation funding.
  11. If you do find yourself on a breeding farm or predator facility, be sure to ask the following questions:

    • Do they offer any activities based on animal and human interaction?
    • If it claims to be a sanctuary, do they offer life-long care for the animals?
    • Are they trading in animals?
    • Where did all the animals come from and where do some of them go?
    • Who is their recognized predator ecologist or scientist?
    • Have any of their animals been released into the wild? And if so, where and when?
  12. Before enrolling as a volunteer or going as a visitor, check the social media sites and blogs for comments and feedback on the particular farm or facility.

On the Lion Bone and Other Trade Options

  1. The lion bone trade is a relatively new revenue stream for the breeders and farmers and has come about as lion bones are now being used as an alternative to tiger bones in Traditional Chinese Medicine (TCM).
  2. Over 1 000 lions are killed annually for the burgeoning lion bone trade. This is up from 287 carcasses exported in 2010.
  3. As has been the case with various other wildlife species, a legal trade promotes demand and a parallel illegal market. This in turn puts pressure on wild lion populations.
  4. Lions and other predators are being exported to private collectors, mostly in the Middle and Far East. These collectors are keeping the animals under appalling conditions, often confined to small spaces within the boundaries of major cities.
  5. As the demand for lion bone increases, so will the intensive breeding practices. In time, lions may well end up being bred under agricultural conditions.
  6. Although ‘tiger bone wine’ has been used in TCM for at least 1 000 years or more, there are no known medicinal properties.
  7. Often under the guise of scientific and/or research purposes, predators are also being sold to private and public zoos around the world, many of which are in a poor state.

By supporting these facilities and activities, either as a day visitor, volunteer or hunter you are not contributing to conservation. Instead, you are party to spreading the misinformation and the horrors some of the world’s most iconic wild species are facing.

Our Campaign Progress

The Blood Lions team have already made significant progress:

  1. We have filmed and produced Blood Lions, the first feature documentary that looks at all aspects of predator breeding in South Africa.
  2. We have been able to get the film accepted into various film festivals around the world.
  3. This website has become a global platform to raise awareness around the issues as well as acting as a co-ordinated call for action.
  4. We have addressed both the Australian and European Parliaments on the issues and have briefed decision-makers, conservationists and scientists in both regions. As a result of the visit to Australia, that country has become the first to ban the importation of lion trophies into the country.
  5. We have started assembling a coalition of conservation, tourism and scientific NGO's and other organizations against the practices.

We have undertaken to be partners for change with various Ministries in the South African government.

The Official trailer for Blood Lions, a documentary that exposes the terrible truth behind the predator breeding and canned lion hunting industries in South Africa:

WATCH the full documentary – Blood Lions is now available worldwide for download:…

Exposing the truth behind cub petting, predator breeding and canned hunting industry. 
Join us here:…

Care in Captivity | Blood Lions®

The truth about captive lions and their welfare

The National Council of SPCAs (NSPCA) and Blood Lions® have released a this short film to the public to create awareness about the welfare of captive bred lions and other predators in South Africa.

“Animal welfare considerations are regarded as a pillar of any civilized society. In South Africa, we have a predator breeding industry that has far too many operators paying scant regard to this pillar, a situation that undermines our moral compass. Blood Lions® supports those that bring awareness to all aspects of animal welfare. And when the breeding stops, welfare will no longer be a concern,” said Ian Michler of Blood Lions®.

“A common misconception given by the industry is that these lions will benefit conservation – this is not true. These lions are not ever rehabilitated, cannot be re-wilded and will not be released back into the wild – they will continue to live confined to a cage for their entire lives, prisoners to a trade that exploits these animals,” explains National Inspector Arno De Klerk of the NSPCA Wildlife Protection Unit.

South African Youth Show Their Support For The Government | Youth Day 2021 | Blood Lions:

Youth Day (16 June) in South Africa is a day to pay tribute to the youth and recognise the power they have to initiate change. This year, the youth from Youth For Lions are celebrating the recent announcement made by Minister Creecy of the Department of Forestry, Fisheries and the Environment on their decision to end the captive lion breeding industry in South Africa. These South African youth have shared messages of praise and support for the government, and are encouraging other young people around the world to do the same.

The NSPCA has huge animal welfare concerns for the animals exploited in the captive predator and canned hunting industry in South Africa. This industry is unregulated, uncontrolled and is responsible for untold cruelty. It is a tragedy that our wild animals are reduced to profit making machines. Coupled with this members of public are unwittingly encouraging and supporting this cruelty, so it is vital that the public are aware of the truth behind the industry so they can make informed decisions and hopefully choose not to support such an unethical industry.

Sr.Ainsley Hay, Manager, NSPCA Wildlife Protection Unit

Breeding magnificent wild creatures like lions in camps so that they can be slaughtered for ego and money is unconscionable and should be outlawed.  Lions have the right to live in the wild and to continue playing their unique role within the ecological communities of Africa.  The continued existence of the canned hunting industry is a moral outrage that diminishes us all.  This important film shines a light into the dark corners of this ugly business.

Cormac Cullinan, Cullinan & Associates Incorporated

Cruel, barbaric, macabre – all words used by Australian MPs about lion farming and the canned lion hunting industry in SA.  Our campaign was glad to be able to assist and participate in a full length documentary that aims to expose a brutal industry whose whole business model is routine, egregious cruelty to helpless animals – for fun.

Chris Mercer, Founder, CACH (Campaign Against Canned Hunting)

Captive lions have long been a blemish on South Africa’s wildlife and tourism landscape and their tragic story needed to be exposed before these practices negatively impacted on Brand South Africa. Congratulations to all involved in taking the time and making this happen.

Colin Bell, Tourism consultant and author of “Africa’s Finest”

“As a travel and conservation based organization, we find the “Blood Lions” documentary deeply disturbing. Despite being hard to watch, we urge people to get out there and see it. It is important to shed light on the dark and corrupt business of rearing lions for the purposes of hunting, in hopes of making a positive change. As we polled our membership, we found that individually each of our companies have chosen to stop booking all activities that contribute to this industry.”

The Safari Professionals – 30 Tour Operators based in the US and Canada

South Africa’s failure to address the canned hunting industry has emboldened those who make a living out of the death of lions bred, raised and slaughtered on a ‘no kill, no fee’ basis. The canned hunting industry is unnatural, unethical and unacceptable. It delivers compromised animal welfare and zero education. It undermines conservation and creates a moral vacuum now inhabited by the greed and grotesque self-importance of those who derive pleasure in the taking of life.

Blood Lions lays bare the truth behind the canned hunting industry that, far from contributing to the future survival of the species, may, in fact, accelerate extinction in the wild, leaving behind a trail  littered with rotting corpses of its helpless and hopeless victims.

Will Travers OBE, President Born Free Foundation

The Marchig Animal Welfare Trust, in providing support for the making of this Documentary, does so in the firm belief that it is important that the true facts behind captive lion breeding and canned lion hunting in South Africa, is brought to the attention of a global audience in order to create awareness which in turn will lead to much needed change.

Les Ward MBE, Chairman, The Marchig Animal Welfare Trust

This is a timely, courageous as well as a deeply disturbing documentary. It is at the same time, a voice for the wild and the voiceless … of saying “NO MORE!” to that terrible triad of financial opportunism, deceit and indifference to the non-human animal by those claiming to be conservationists.

Ian McCallum – Author, poet, psychiatrist and naturalist

With the constant pressure on wildlife, every effort must be made to keep our last vestiges of natural fauna and flora protected.    Canned hunting of any kind, along with the related consequences, must be condemned by humanity as not only a travesty of nature but also an utterly inhumane practise.   Taming lion cubs only to later hunt them is an utterly inhumane practice.   It is pseudo-hunting, a complete sham and does not even qualify as hunting on a sustainable use basis.   Wildlife conservation has to evolve into practices that are ethical, humanitarian and sustainable. This will not be achieved if there is not real and fair community involvement which has not been part of the hunting fraternity’s evolution.

Yvette Taylor, Executive Director, The Lawrence Anthony Earth Organisation

“Canned lion ‘hunting’ is nothing less than a bargain basement opportunity for foreign hunters to engage in one of South Africa’s most sordid practices. Hunting of captive bred lions entirely dependent on human fingerprints from cub to trophy is immoral, unethical and against all animal welfare concerns. The fact that it still continues as profitable commerce is a damning statement against all of us who have not properly engaged to snuff it out. Blood Lions is a good start to bring change.”

Dr Pieter Kat – Director: LionAid

Canned Lion

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在早期不動產知識&法律缺乏的年代,造成很多金融機構對於房地產的逾放比過高(銀行超貸),或者法人不當的處分不動產,以低買高報的方式來惡性掏空公司的資產等,導致許多嚴重的社會結構問題出現。 Real estate appraisal, property valuation or land valuation is the process of developing an opinion of value for real property (usually market value). Real estate transactions often require appraisals because they occur infrequently and every property is unique (especially their condition, a key factor in valuation), unlike corporate stocks, which are traded daily and are identical (thus a centralized Walrasian auction like a stock exchange is unrealistic). The location also plays a key role in valuation. However, since property cannot change location, it is often the upgrades or improvements to the home that can change its value. Appraisal reports form the basis for mortgage loans, settling estates and divorces, taxation, and so on. Sometimes an appraisal report is used to establish a sale price for a property. 漸漸的,社會大眾開始正視不動產估價的問題,並在政府不斷努力下,終於在2001年在不動產估價領域訂立了《不動產估價師法》、《不動產估價技術規則》等相關法規,讓不動產估價方法終於擁有自己的一套規章。所以,如果大家想要了解更深入的理論的話,建議可以去學習不動產估價的相關法規,增加自己的專業技能。 不動產的估價方法,大致分為以下三種:(1)成本法;(2)比較法;(3)收益法。 1.比較法 「比較法」是一般大眾以及專業估價人員最常使用的估價法,顧名思義,也就是利用條件相當的物件來評估標的之合理價位。 根據《不動產估價技術規則》第23條規定,比較標的出現下列情況,應先作適當之調整;該影響交易價格之情況無法有效掌握及量化調整時,應不予採用: (1)急買急賣或急出租急承租。 (2)期待因素影響之交易。 (3)受債權債務關係影響之交易。 (4)有合併使用之交易。 (5)地上物處理有糾紛之交易。 (6)拍賣。 (7)公有土地標售、讓售。 (8)受迷信影響之交易。 (9)包含公共設施用地之交易。 (10)人為哄抬之交易。 (11)與法定用途不符之交易。 (12)其他特殊交易。 「比較法」的調整因素有以下幾種:(1)情況補正;(2)日期修正;(3)區域修正;(4)個別因素修正。 「比較法」使用的謬誤,別被仲介騙 在房仲的生態中,你如果是賣方屋主,仲介就會無所不用其極地說服賣方屋主把房屋售價壓低。如果你的專業知識不足,很有可能就會被仲介牽著鼻子走! 記得曾有一次,我打算賣掉桃園一間3樓公寓,那個區域的房價行情約為每坪12萬,房仲接到我的委託後,有一天特地帶著資料來找我,希望我可以把售價往下修。 仲介表示:「你看你旁邊這間房子的實價登錄,他的房價每坪也只售7萬耶!還有另一間,實際成交價也才10萬,你開的價格實在太高了啦!這樣我們很難賣!」而在聽完他的說法,我心裡當下的OS是:「你少在那邊用沒修正過的「比較法」來唬我!」 我跟仲介說道:「首先,你說的那間每坪7萬的公寓,它的土地使用分區是工業用地,價格本來就會比住宅用地便宜,銀行願貸成數也比較低,所以這個案子不能拿來跟我的房子做比較!」 我接著說:「再來,你說的那間每坪10萬的公寓,我倒是有兩個問題想請教:一是,那個物件是5樓公寓的5樓、登錄價格是5年前「日期修正」的數字。我這間房子是3樓公寓,你拿5樓公寓的價格來比較,那也要經過修正才行,還有在5年前的市場房價,跟現在的市價已經有一段差距了,所以這個標的根本不能拿來當作比較的基礎。」此時,拿著房仲給我的實價登錄資料,我指著一筆近期每坪13萬成交的公寓來反問房仲。 我說:「我會訂這個價格,我也是用「比較法」來參考的,因為這筆實價登錄每坪13萬的公寓,他的臨路是面省道,再加上實際價格登錄日期是今年,而且也是3樓的公寓,這才可以拿來當做我的比較標的!」 「而且,它近期成交每坪13萬的這個物件,臨路面寬是4線省道,但是我的房子是的臨路路寬是一般的雙線馬路,所以我的物件價格經過修正後,把價格訂在每坪12萬,其實是非常合理的!」 此時,房仲看我是有備而來,也佩服我的專業,誤打誤撞之下,我跟他成為了好朋友,他後來也報了很多好案子給我,讓我買了很多賺錢的案子!總而言之,因為「比較法」的估價方法有四大修正因素,所以奉勸大家別傻傻地直接拿實價登錄來參考唷! 2.成本法 就三種估價法來說,成本法是最容易理解的,所有商品的價格,都是透過成本計算,再加上適當利潤而定出最終的售價。而不動產商品也一樣可以用「成本法」來做估價,不動產當中最大的兩個成本為土地及建物,故而使用「成本法」估價,也可分為土地及建物兩部份。 土地成本就是取得土地之價格總額;那建物的估價則是以興建所需之所有費用來評估成本,包括營造施工費、規劃設計費、廣告、銷售、管理、稅捐、融資利息及開發利潤等。對於中古屋的估價,建物估價部分還要考慮折舊,如果是預售或新成屋,則不需考量折舊的問題。 對於我們在買新成屋以及預售屋的時候,才比較會用「成本法」來評估,或者是在缺乏比較標的物的情況下,才會運用。 3.收益法 與另外兩種估價方法相比,「收益法」相對較為複雜。而「收益法」的評估價格的模式為「直接資本化」。 「直接資本化」 指勘估標的未來一年期間之平均客觀淨收益(a),依照當時價格日期的適當之收益資本化率r(也就是年收租金投報率)推算勘估標的價格之方法,例如:台北目前普遍的收益資本化率為2~3%,在桃園大樓收益資本化率為3~5%。 範例1: 假設我在桃園買了一間電梯大樓,我每個月總收的租金約為2萬元,年收租金a(客觀淨收益)為24萬,在當地的收益資本化率r(年收租金投報率)約為4%,那房價P推估為:24/0.04(a/r)= 600萬 範例2: 假設我在台北買了一間電梯大樓,我每個月總收的租金約為3萬元,年收租金a為36萬,在當地的收益資本化率r(年收租金投報率)約為2%,那房價P推估為:36/0.02(a/r)= 1,800萬 範例3: 假設我在桃園買了一間公寓隔間套房,我每個月總收的租金約為3萬元,年收租金a為36萬,在當地公寓格套的收益資本化率r(年收租金投報率)約為7%,那此類型公寓房價P推估為:36/0.07(a/r)= 514萬 Besides the mandatory educational grade, which can vary from Finance to Construction Technology, most, but not all, countries require appraisers to have the license for the practice. Usually, the real estate appraiser has the opportunity to reach 3 levels of certification: Appraisal Trainee, Licensed Appraiser and Certified Appraiser. The second and third levels of license require no less than 2000 experience hours in 12 months and 2500 experience hours in no less than 24 months respectively. Appraisers are often known as "property valuers" or "land valuers"; in British English they are "valuation surveyors". If the appraiser's opinion is based on market value, then it must also be based on the highest and best use of the real property. In the United States, mortgage valuations of improved residential properties are generally reported on a standardized form like the Uniform Residential Appraisal Report. Appraisals of more commercial properties (e.g., income-producing, raw land) are often reported in narrative format and completed by a Certified General Appraiser.